Amounts are distributed proportionally. Example values, fully adjustable.
01Research & structure
500 €
Keyword research, account structure, conversion tracking concept.
Deadline: after 5 days
02Campaign launch
900 €
Up to 3 campaigns live, tracking tested.
Deadline: after 12 days
03Optimisation
600 €
Four weeks of optimisation, final report.
Deadline: after 40 days
Total 2.000 €approx. 40 days · Review time 72 hours
Join the waitlist →How to avoid disputes
The account belongs to the client
The Ads account runs under the client's name. They pay the click costs directly, you get manager access. That way the history stays with them – even once the collaboration ends.
Click costs run separately
Click costs are media budget, not your fee. Keep it clean: your Stip secures your work, the client pays the budget directly to Google.
Document the tracking test
Conversion tracking that's never been tested leads to disputes. Run a test order or test lead and document it – the criterion reads "tracking test successfully logged".
Frequently asked questions
Who owns the Ads account?
The client. You get access – that keeps everything cleanly separated.
Can I guarantee leads?
No. Secure deliverables, not outcomes.
Why Stipme instead of an invoice?
Your client reserves the budget for each milestone in advance with the payment partner Stripe. You start with security, and they only pay on approval — automatically after 72 hours (excluding weekends).
Related templates
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